Realtor.com - #ThrivePastFive

Realtor.com - #ThrivePastFive

#ThrivePastFive

Art Direction / Messaging / Video

The Brief

#ThrivePastFive is an industry initiative spearheaded by Realtor.com to increase the success rate and longevity of new agents: Far too many new real estate agents don't make it past year five. Last year, Realtor.com surveyed more than 2,000 agents and discovered lead generation and conversion, marketing and advertising, and adequate hands-on training were among the top challenges.

Credits

IN-HOUSE: REALTOR.COM
DIRECTOR: RANDALL JENKINS
PRODUCER: IDEAS UNITED