Advertising / Art Direction / Campaign / Digital Design / Video
The Brief
To help agents and brokers grow their sell-side business, Realtor.com has launched a first-of-its-kind Listing Toolkit. In preparation for the launch, a comprehensive digital strategy was crafted: dedicated websites, landing pages, email campaigns, and video content. The result was exceptionally high conversion rates and a successful product launch.
Credits
IN-HOUSE: REALTOR.COM
CREATIVE DIRECTION: NUNO FERREIRA
ART DIRECTION: RANDALL JENKINS & NAREK PARLAKYAN
ANIMATION: ARTURO ECHEVERRIA
COPYWRITING: COLIN LORD